Competition in the food delivery space has been escalating at a breakneck pace for the past few years. To stand out from the crowd, Grubhub launched their marquee “Grubhub Guarantee.” This was a guarantee that all food on the platform would be on time and at the lowest price, or the customer would receive money back on their order. Nothing like this exists in the world of food delivery.
To launch this game changing guarantee, Grubhub partnered with the #1 Olympic athletes in the United States, and Rally On to bring the guarantee to life. Rally On developed a concept around how at the most elite levels of competition, nothing is guaranteed, but the good news is, your Grubhub is.
We did this for the Summer Olympics in 2021, and it worked out so well, we did it again in the winter.
Talent Management: The Outloud Group